Modernize your e-commerce content and watch your search traffic and conversion soar
How it Works
Servio’s e-retail services apply our powerful content creation services to your e-commerce product information. We write and optimize your product descriptions on a industrial-strength scale, using a distributed workforce of more than 1,000 credentialed U.S.-based marketing writers and master editors.
Because we deliver website-ready quality, you avoid the time, cost, and aggravation of hiring an in-house team, or finding, reviewing, and managing freelancers. All product descriptions are priced per word, so you only pay for what you get.
You provide basic information about your products including the product name, the current description, the number of words you’d like, and optionally, the URL for a current product page. We take your information, and deliver a unique, compelling product descriptions in just 72 hours.
Each product description is created by a credentialed marketing writer and reviewed by at least two different master editors in a powerful quality control system based on our innovative Credibility Engine. The end result? Serious throughput for serious content.
100% Unique, 100% Yours, 100% Guaranteed
We use an advanced copy-protection system to scan the internet in real-time and ensure that all product descriptions we create are unique. When you purchase product descriptions from us, you own the copyright, and we’ll never sell your descriptions to anyone else.
Why You Need Unique Product Content
With recent updates to Google’s search algorithms, e-retailers who use manufacturers’ product descriptions rather than unique product content are getting buried in organic search results. Google considers the description on the manufacturer’s site as the original, and penalizes using the same description for having “duplicate content”. Smart e-retailers are increasingly demanding that all of their products use fresh, unique descriptions.
It’s one thing to want to have unique descriptions, but with thousands of SKUs it’s another to turn that goal into reality. The operational challenges of replacing marketing copy written by the manufacturers can be daunting. Traditional approaches like in-house copywriters or freelancers simply can’t scale to meet the demand.
That’s where Servio comes in. We run the world’s first marketing copy manufacturing system.
We also offer powerful options:
Translation Services
Servio provides translation services for an industry-low price without compromise to quality.
Learn more about Servio Translate.
Article Writing
Looking to expand your content depth and SEO-readiness? Servio offers custom content writing services.
Learn more about Servio Article Services.
Blog Services
Most merchants have a blog. Smart merchants have a blog for each product category. We provide regular, consistent, high-quality blog articles to you on a scheduled basis.
Learn more about Servio Blog Services.
Keyword Research
We can identify useful keywords and inject them seamlessly into your product descriptions.