Case Studies

 

Target is one of the world’s largest retailers and Target.com is among the largest e-commerce sites. Servio writes tens of thousands of product descriptions for Target.com, optimizing keywords and crafting unique, compelling copy that drives organic traffic and conversions.

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Business.com is a leading destination where millions of businesses research, find, and compare the products and services they need to run their businesses each month.  Learn how Servio develops written content for Business.com’s resource center, which includes 50,000+ how-to guides, price comparison tools, an expansive library of white papers, and the leading online B2B directory.

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Healthline came to Servio with a need to create thousands of health articles for their industry-leading consumer health site. The nature of Healthline’s content made it critical that each article they created was perfectly edited and medically accurate. Prior to engaging with Servio, Healthline was relying on a manual content creation and verification process. Writers were both researching and creating content, and articles were being sent back and forth by email to MD’s for review of medical accuracy. Find out how Healthline overcame these challenges and saved 50% over their previous process.

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Softonic is Europe’s leading software download portal with nearly one million downloads per day, more than 250 million monthly page views, 25 million monthly unique users and more than 70,000 software reviews. Discover how Servio created copy for Softonic in multiple languages for thousands of pay-per-click ads in a fraction of the time it would have taken in-house.

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This client is one of the largest drugstore chains in the U.S., and Servio’s credentialed marketing writers are creating thousands of unique consumer articles for them on topics from Health and Beauty to Photography. Learn how the client is achieving an ROI value of nearly 20x on its content investment with Servio.

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